Hi, I’m Sarah of SW Studio
I help service-led businesses simplify their marketing so they can grow with ease, confidence, and impact.
Why I do what I do
I believe marketing should feel human, not hard. Too many brilliant business owners end up overwhelmed, spending more time stressing about what to post than actually doing the work they love.
That’s why I do what I do: to take away the noise, give you clarity, and help you find a way of showing up that feels doable and consistent.
Honestly? I love the variety. One day I’m mapping out an email funnel, the next I’m brainstorming content ideas or untangling a tricky bit of tech. But the best part is knowing the work I do helps you reach more people, share your vision, and make a bigger impact.
What I actually do
In simple terms: I make your marketing easier.
My main focus is email marketing — building strategies, setting up automations, and creating campaigns that connect and convert. I also set up funnels to support your email growth, and offer content planning, creation, and repurposing to keep everything running smoothly.
I work online with clients across the UK, so whether you’re a solo service provider or a small team, I can step in and give you the support you need.
My values in action
Sustainability matters
I’ve been vegan since 2015 and care deeply about people and planet, which is why I love supporting businesses that share those values.
Friendly and approachable
Working with me is never about jargon or judgment — just honest advice, clear strategies, and a supportive partnership to help you grow.
Client centered
Every business is different, so I take time to listen and tailor my approach — no one-size-fits-all marketing here.
Qualified & credible
I’m a Chartered Marketer with the Chartered Institute of Marketing (CIM), and hold a Level 6 Diploma from the Digital Marketing Institute, along with a first-class BA in Media Communications, and I bring that expertise into everything I do.
Value-led approach
I only work with businesses I truly believe in — those who want to grow with integrity, not at the expense of people or the planet.
Always learning
I keep my skills fresh by being part of industry communities like the Ethical Move, the Vegan Traders Union, and the UK’s Social Media Manager Professionals Inner Hub.
A little more about me
When I’m not helping clients with their marketing, you’ll probably find me with my nose in a book, wandering the charity shops of Bristol, or baking something messy (and vegan, of course 🍫).
I grew up in Devon, studied in Bath, and have now happily settled in Bristol with my partner, our cat Rosie and our two motorbikes Lily and Frankie.
Long walks, strong coffee, and a good Netflix binge are some of my favourite ways to recharge.
What’s next?
Curious what it’s like to work with me? Start by reading some of the kind words my clients have shared.
Legal bits
Here’s all the legal mumbo jumbo in one place!
Insurance
PolicyBee
Data Protection
ICO Registered
Website Policies
Link to all my policies
Find your calm in business
Weekly letters from a fellow freelancer learning to grow gently after burnout — sharing honest reflections and small reminders for building a business that feels calm, not chaotic.